Influence, Culture & Simple Comp Plans: Matthew Wester’s Roadmap for GTM Success

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Matthew Wester is the Senior Manager of Sales Ops at Copado. Starting in Sales, he has worked in multiple industries before transitioning into sales operations. This episode of the Go To Masters Show features Matthew, as he talks about:
  • Nurturing influence with other functions
  • The importance of building culture & communication
  • What reps truly want from their comp plans
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Influence, Culture & Simple Comp Plans: Matthew Wester’s Roadmap for GTM Success
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