We host industry-thought leaders and experts who specialize in go-to-market (GTM) strategies to discuss effective approaches, share inspiring stories of execution and growth, and recount their personal success stories.

Latest Episodes

Pricing Power Moves: From Tactics to Transformation with Karan Sood

Karan Sood is the Senior Director of Sales Operations at Rakuten Kobo. On this episode of the Go To Masters Show, he shares how pricing has evolved from a passive, cos...

The Future of Revenue Operations: Insights from Helene Hartmann-Dirani

Hartmann-Dirani is the VP of Revenue Operations and Enablement at Restaurant 365. On this episode of the Go To Masters Show, she shares her evolution from marketing to...

Finance Fireside: Jason Wooten on Scaling, Negotiating, and Leading with Context

Jason Wooten is the Head of Finance Operations at ClickUp. On this episode of the Go To Masters Show, he shares insights from his unique journey from sales to finance ...

Revenue Operations with Foresight: Ajay Erogbogbo’s Approach to Long-Term Success

Ajay Erogbogbo is the Vice President of Revenue Operations at Pathward. On this episode of the Go To Masters Show, he shares how a finance-first mindset helps structur...

Flavio Ferracuti on The Psychology of Change in Medical Sales

Flavio Ferracuti is the Director of Sales, EU Distributed Operations at STAAR Surgical. On this episode of the Go To Masters Show, he brings a global sales perspective...

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